Industry Leading Content Creators

Our Founders

Sydney Robinson
CEO & Founder

Sydney Robinson is a first-generation university graduate with a Bachelor’s degree in Healthcare Management. Early on, she learned the value of open and honest communication, grit, and personal and professional integrity. She’s a cornhusker implant, where she enjoys spending time with her beautiful family, football, podcasting and traveling. She has worked in a leadership role for over 15 years. For the past 6 years, she’s had the opportunity to work for a large dental consulting and technology company as the Executive Director of Operations where she defines, implements and revises operational policies and guidelines for the Organization.

She creates job descriptions, hires competent personnel, oversees employee training, and implements staff evaluation parameters. She works with department heads to develop financial plans and ensure company-wide operational compliance. At the same time, keeping track of the company’s revenue margins and conducting budget reviews to maximize profits. Working with entrepreneurs is what gives her joy and purpose. She takes joy in seeing clients’ ideas, dreams, or long-standing strategies come to life.

Dr. Mark Costes
Co-Founder

Dr. Mark Costes is far from a typical dentist and dental coach. During his career, he has been able to start or acquire sixteen successful dental practices during some of the profession’s most challenging times. But Dr. Costes’s journey was not without its setbacks. In fact, he credits much of his success to the fact that he made more mistakes in his first year of private practice ownership than most dentists make in an entire career. What separated him from the masses, however, was the fact that he viewed each failure and roadblock as a learning experience and an opportunity to improve his business and life. This philosophy, as well as his decision to model the world’s most successful marketers and dentists, has led him to where he is today. Dr. Costes is founder of the Dental Success Institute, a company committed to helping dentists to achieve their full potential, while recapturing their passion for dentistry. He is also the Co-founder and CEO of Dental Success Network, a positive and collaborative group of nearly 1,000 dentists that is focused on providing its members with all of the tools and resources necessary to excel within the profession of dentistry.

Our Mission

Our mission is to aid office managers and team members in their daily operations by providing helpful resources that enable leaders to be more efficient, innovative, creative, and organized while creating stress-free experiences for all.

Our Vision

Our vision is to reduce stress for dental practice owners by implementing efficient workflows and operating procedures through easy-to-use and customized team training resources and coaches.

Why Invest in Your Team

We know dental practices are always looking for ways to level up, but finding the time can be challenging. That’s where our strategic planning services come in! We’re here to help enhance systems, train leaders in valuable skills like leadership and team culture, and make sure your practice runs like a well-oiled machine.

Play Video